PRODUCT CATEGORIES

Spirit of The Year
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The Spirit of the year category refers to a distilled beverage that contains no added sugar and has at least 20% alcohol by volume.

Beer of the Year
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This category includes an alcoholic drink made from yeast-fermented malt flavored with hops. The beer of the year category recognizes a beer brand which has demonstrated consistency in taste and quality

Bitters of the Year
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Traditionally an alcoholic preparation flavored with botanical matter such that it produces a bitter, sweet or bittersweet flavor. Bitters include digestive bitters and cocktail bitters.

Water of the Year
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This category is descriptive of a water brand which has distinguished itself in unquestionable purification, distilling and bottling processes in water production.

Ciders/RTD
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Also referred to as hard cider, drinks made of the fermented juice of apples or other fruit quality as cider.

CSD of The Year
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This category refers to carbonated soft drinks. Carbonated Soft Drinks (CSD) are a combination of sugar, applicable flavoring, water and an incorporation of carbon dioxide.Energy drinks also fell into this category.

Fruit Juice of The Year
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This includes fruit-based beverages.

Cocoa/Diary/Chocolate Beverage
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This category recognizes all dairy and cocoa-based beverages with high nutritional content and often referred to as food drinks.

Energy Drink of The Year
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The Wine Category refers to an alcoholic beverage made from fermented grapes or other fruits. Types of wine include Red Wine, White Wine, Rose Wine, Vermouth, Sparkling Wine and Champagne.

GENERAL CATEGORIES

Product of the year
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Most exceptional product on the market in terms of performance, innovativeness, Visibility & sponsorship drives, quality of taste and meeting international standards.

Manufacturer of the Year
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A manufacturer who best demonstrates commitment to standards & best practices, plant and production capacity, contribution to society, distribution policy, marketing, sales and promotion, logistics, operations and industry support for peers.

Socially Responsible Company
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A new product that demonstrates innovation in design, function or packaging that elevate consumer interest and gaining traction among peers.

Best New Beverage
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A viral beverage ad that is memorable, creative and connects with an audience in the best possible way.